Content Marketing Manager

US-TX-Austin
ID
2017-1608
Category
Marketing

Overview

Planview is seeking an experienced content marketing manager to join the corporate marketing team. This individual will play an integral part in accelerating our content strategy and development for our industry-leading work and resource management solutions.

Responsibilities

  • Own content development and lifecycle for specific Planview work and resource management solutions
  • Develop messaging, author and edit content, and deliver assets, including: videos; blogs; ads; case studies; white papers; datasheets; eBooks; articles; and abstracts
  • Partner with demand generation, digital marketing, solutions marketing, sales, and industry partners to produce new and updated content
  • Responsible for blog strategy and management, including sourcing bloggers and content, posting blogs, and driving and managing subscribers
  • Manage social media channels for LinkedIn, Twitter, Facebook, and YouTube, as well as author and publish content
  • Design content strategy and process to support sales enablement
  • Generate weekly and quarterly reporting focused on measurement, analysis and optimization

Qualifications

  • 5+ years of experience as a marketer or writer in a technology company
  • Self-starter and team player capable of managing multiple initiatives and timelines
  • Strong aptitude for storytelling, writing, and editing content tailored to target audiences
  • Passion for producing quality results and achieving key milestones
  • Exceptional interpersonal and communication skills – outgoing and engaging by nature
  • Thrives in fast-paced, dynamic environments
  • Creative and detail-oriented
  • Metrics, analytics and reporting focused
  • Able to balance strategy with execution in day-to-day workstyle
  • Proficient in MS Office and WordPress, and versed in, or aptitude for, content management systems
  • Experience with SEO and Adobe apps a plus
  • Undergraduate degree in business, marketing or journalism

Great Benefits and Fun Perks

  • We offer highly competitive benefits packages for every lifestyle.
  • No one likes working in a box, right? That’s why we’ve built some fun, open work environments with optional standing desks, game rooms, unlimited snacks, soft drinks, and gourmet coffee machines. Oh, and a tasty cereal bar and fresh fruit to get your day going!
  • We believe in regular fun office events and monthly happy hours!
  • We offer weekly onsite yoga classes, chiropractor visits and car wash services.
  • We’re in a brand new office building with garage parking and shaded courtyards with outdoor gas grills and seating, just in case you want to grab some sun during lunch.
  • We host daily food trucks!
  • And because we believe in community involvement, we’re also active participants of a variety of causes, including a Planview MS150 riding team, Heartwalk, Central Texas Food Bank, Salvation Army Angel Tree and more!

Planview is an Equal Opportunity/Affirmative Action Employer

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